The Best Sustainable Beauty Brands To Follow In 2023

By Beck Robertson / Beauty / February 6th, 2023

Bloomtown

Bloomtown

With an appearance on Dragon’s Den under its belt, this eco-friendly vegan skin, body and bath care range has been lauded multiple times, most recently winning Best Artisan Brand at the 2021 Beauty Shortlist Awards.

Offering a wide range of environmentally and responsibly sourced products, from organic essential oils to naturally scented themed gift sets , this bespoke beauty brand is on the must-shop for list of many a skincare maven. Bloomtown claims to be the UK’s first certified palm oil free brand and the company’s commitment to caring for the environment and wider society certainly runs deep. Bloomtown only sources materials and packaging from suppliers that have a fair trade policy, cuts down on the amount of plastic waste used in packaging by using glass bottles and jars, biodegradable paper tape and starch packing fillers, and doesn’t use animal-derived or animal-tested products in any of its products.

The brand was founded as a kitchen start up by Prea and Med Culmer in 2016, after the couple spent two years in Indonesia and were impacted by the environmental devastation caused by the aggressive cultivation of palm oil. When its ethically sourced palm-oil free products started to catch the attention of beauty editors everywhere, Bloomtown had to expand from its modest beginnings to a workshop in Cornwall, where all the brand’s products are now made.

One of the Good Shopping Guide’s best rated ethical beauty brands, Bloomtown is affordably priced, with a slew of award winning products, like the Natural & Vegan  Avo Mint Lipbalm or the Blue Clay Mask with Indigo and Bentonite Leaf, which won the Natural Health Beauty Awards in 2018. Bloomtown is serious about their environmental responsibility – with the company even stating in its Ethical Policies that it strongly avoids greenwashing – so if you’re shopping around for a clean green beauty brand, we reckon this one could definitely be a top choice.

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